Project: Miracle-Gro wants to inspire people to grow something greater. When we grow, we grow more than just plants. We grow stronger connections, healthier outlooks, greater purpose, and more imagination.
Role: Art Director, I oversaw and designed the campaign print ads, online mailing & social content.
Joy Lettering: I created a custom lettering for the Holiday card. Printed on seed paper. So every person that received the card could grow some JOY during the holiday season.